Sei Bella Salon: You are Beautiful
sei bella salon
Nicole Donewar Trentacosta is the proud owner of Sei Bella Salon, which first opened its doors in 2011. Her journey into the beauty industry was supported by family and friends, with her family providing financial backing to help bring her vision to life. A friend who was moving gifted her a washer and dryer, a small but meaningful contribution that helped set the foundation for her business.
Nicole began her career as a booth renter at Hot Heads, but when a soap shop on the corner of Cherry and Thomas closed down, she saw an opportunity. Already working for herself, she decided to take the leap into salon ownership. The building was owned by her grandmother, who told her that if she could renovate and make the space presentable, she could rent it. With the help of her husband, who tore up floors and walls to transform the space, her journey as a salon owner officially began.
Although she loved the work, something about the space didn’t feel quite right. The large, open building wasn’t the intimate, welcoming salon atmosphere she envisioned. With only one other stylist working alongside her, maintaining the space became overwhelming. Eventually, she moved Sei Bella Salon to its current location on North Cate Street—the very same building where she started her career at Hot Heads. This move brought her vision full circle, allowing her to create a space that feels like a love letter to Hammond, complete with historic brick and a vintage aesthetic.
Nicole’s path wasn’t always clear. She tried college but quickly realized it wasn’t the right fit. Growing up as a dancer, she was always doing her own hair and makeup for recitals and competitions. In college, she found herself drawn to friends who were hairstylists and fell in love with their craft. The ability to transform someone’s look—and boost their confidence—in just one session sparked a passion that led her to where she is today.
Sei Bella, meaning "You are beautiful" in Italian, reflects Nicole’s heritage and her mission to make every client feel confident and radiant. She is currently hiring and looking for passionate stylists to join her team.